Have you ever wondered whether your sales tactics could be more ethical? Traditional selling techniques can seem pushy, which makes customers wary of buying. These techniques can improve short-term sales numbers, but may damage customer relationships and long-term profits.

The good news is that learning about ethical selling can increase your sales in the long run. Selling ethically brings many benefits. For example, customers develop a more positive impression of you, so you’re more likely to build great customer relationships, which leads to more sales. And there are several techniques you can use to be a more ethical seller.

By the end of this course, you’ll be able to:

• Explain what ethical selling is
• Identify the benefits of ethical selling
• Implement techniques to sell more ethically

Why take this course?

This course is perfect for anyone who wants to build an ethical foundation for their sales. You’ll learn what selling ethically means, recognize the benefits of selling more ethically, and apply ethical selling techniques to your sales process.

10 mins | SCORM | Takeaway Tasks